citypaper: archives

Washington Slept Here
Contrary to popular myth, used mattresses don't let the bedbugs bite.

Cover Story

Jerrod Shaw just wants to sell you a bed. That’s it. He doesn’t want to sell you a bedroom set or a “sleep experience.” No fancy add-ons or extras: no super pillow-tops, no Space Age visco-elastic memory foam. Just a bed. “Nowadays, you can make a bed that is just so comfortable that you probably won’t get out of it,” he admits, but Shaw, the frontman for the Southeast outlet of mattress store Bed-To-Go, isn’t necessarily interested in selling you one of those.

Business is slack on a Wednesday afternoon in late March, as Diane Jackson walks into Bed-To-Go looking for a mattress. A mental-health counselor who lives in Southeast, Jackson wants a mattress based on “price and comfortability,” in that order. The Bed-To-Go sign propped on the sidewalk offering “Beds From $29” caught her eye, and she decided to come in and examine the merchandise.

Shaw turns away from Judge Judy, gets up, and swings into his low-pressure sales pitch. “All the mattresses you see are used returns or trade-ins. They have been sterilized, sanitized, and deodorized. The ones in the black patterns here—under $100 for the set—those are refurbished. We take ’em to our factory, strip them down, clean ’em off, and re-cover them.” Shaw leads Jackson down the row of mattresses set up on the floor. “The prices marked on the plastic, that is top and bottom. We got adjustable frames, also, and those are $25 if you need one. Feel free to test them out; the plastic’s there for one thing—for you to sit on.”... Continued

Issue of Apr. 16 - 22, 2004

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