If you follow brews news like we do, you have probably caught wind of the David-and-Goliath story unfolding between Vermont’s Rock Art Brewery and Monster energy drinks. It seems that Hansen Beverage Company, makers of the Monster line, believe that consumers will be confused by the use of the word “monster” in Rock Art’s 10th Anniversary Ale, the Vermonster, and have demanded that Rock Art stop selling and advertising the beer.

How anyone could confuse this with this is beyond us, but it seems that as Monster explores the world of alcoholic beverages, they are looking to squash all perceived competition, even when that “threat” is a nine-person operation in rural Vermont. The Lagerheads’ response: truly scary, but it doesn’t really sound like what a natural beverage company would do.

When we started hearing about the conflict over the past week, we recalled the similar struggle that Dogfish Head Brewery and Anheuser-Busch had over the use of the words “punkin” and “chicory” several years ago. It turns out that there is more than just a haunting connection between the two stories. The same majority market-share-holding brewing giant that came after Sam Calagione at Dogfish Head happens to distribute Monster energy drinks. A true monster strikes again. More details after the jump.

Read More “A True Monster Attacks Rock Art Brewery – Can Twitter and Facebook Help?” »

Forget all the major American brewery commercials claiming their crappy, corn-based suds taste best. Finally, someone has conducted a blind, scientifically based experiment to determine the real winner—well, at least among the 12 twenty-somethings who gathered last weekend on Capitol Hill to conduct this test. They, unfortunately, don’t want their names attached to the research, perhaps because they are secretly ashamed of including rank newbies like Bud Lime and Bud American Ale in the experiment, but not Bud Light, Miller Lite, or Miller Genuine Draft.

You can read the official results after the jump, broken down by gender. Start your arguments then.

Read More “Finally, Scientific Evidence on America’s Best Tasting Mass-Production Beer” »