Young and Hungry

One Way to Counter PETA’s Media Manipulation: Squirrel Melts!

Advertising Age's Ken Wheaton was so ticked off by PETA's latest attempt to stir controversy—another, ho-hum, rejected sexy Super Bowl ad—that the blogger decided to counter the animal rights group's media manipulation with a video that he hopes will go viral. Squirrel melts, anyone? Okay, Ken, I'll bite.

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