Posts Tagged ‘cosmetics’

Feminine Performance and Thinking Of The Children

"Think of the children" is an argument consistently used to justify adult insecurities. Hate gay marriage? Just argue that it erodes a "child's sense of innocence." Disgusted by sex workers walking the streets in "broad daylight"? Argue that a child could see them. Uncomfortable with people openly discussing alternate sexualities? A [...]

To Latisse, Even Brooke Shields’ Eylashes Are “Not Enough”

The advertising machine for "Latisse," a prescription eyelash treatment which claims to "grow longer, grow fuller and darker lashes," has been grinding for quite some time now. On its Web site, Latisse presents itself as a treatment for hypotrichosis, a condition which causes abnormal hair growth. In television commercials, however, that actual medical condition is [...]

Foundation Index Replaces Lipstick Index As Bullshit Economic Indicator

Breaking girly news from the Financial Times: FT reports that the "Lipstick Index" has been replaced by the "Foundation Index," signaling a shift in female consumers' recession-era makeup of choice.
The "Lipstick Index" was coined by Estee Lauder leader Leonard Lauder in 2001 "to highlight the correlation between economic downturns and upticks in lipstick sales." Now, [...]