Whitman-Walker Clinic Ads Recruit LGBT, HIV-Positive Patients
GLAA Forum points to the Whitman-Walker Clinic's new TV spots. The twin ads target the health clinic's two main demographics separately—LGBT patients (in the above ad) and HIV-positive patients (in the ad after the jump). I wonder if reaching out to D.C.'s HIV-positive residents requires distancing Whitman-Walker's AIDS care piece from its LGBT health piece. And the soundtrack's a little ominous, no?