Loose Lips

Fenty Turning To Anita Dunn For Last Minute Help

UPDATE: Madigan confirms that Dunn has been brought on as a media consultant, but she is not making any ads for Fenty's campaign. Fenty's most recent campaign finance disclosure form shows that the campaign paid Dunn's firm $14,464.25 on Sept. 2.

It's a hot rumor, so take it with a grain of salt: Mayor Adrian Fenty, down in the polls and down on his luck in getting President Barack Obama's endorsement, is making a last minute switch in addition to his communications strategy and has hired Obama's former communications director Anita Dunn to create a new ad be a media consultant.

LL asked Sean Madigan, Fenty's campaign spokesman, if the above rumor was true and got this non-denial: "I don't know if I can confirm that or not." Dunn couldn't be reached for comment.

Dunn, who now works at Squier Knapp Dunn, was hired by Fenty's School Chancellor Michelle Rhee earlier this year to help polish Rhee's rough edges. (According to the latest polls, Rhee ought to be asking for a refund; her image with black parents is abysmal.)

Madigan did confirm that Fenty has a new ad that will be debuting soon. The campaign is expected to blanket the airways in the next four days before the election.

Why the last minute switch to addition of Dunn? Well, could be because recent poll numbers show that Fenty's TV advertising campaign, produced by Minneapolis-based Bill Hillsman, have not been making a dent in Vincent Gray's lead. Fenty has also got more than $800,000 left sitting around and needs to spend it somehow.

  • Done

    Always the Fenty way. When first asked a simple question, duck, dodge, obfuscate.

    He couldn't tell you what color the sky is without first stonewalling for an hour or two.

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  • candycane1

    Some more easy money for Anita. She can't help people who don't listen. It didn't work for Rhee and it won't help Fenty either. "Go on take the money and run" as the song says.

  • LOL

    So we go from that college chick to Madigan to Dunn. Maybe it should have been the other way around. Things may look better.

    Does this mean that Madigan will stop speaking for the campaign? [crosses fingers]

  • Rambler

    Just one more White House agent meddling in our local party primary. Obama and Corporate Dems are desperate to sell "Race to the Top" any which way they can.

    Recipe for privatizing free public education to turn it into corporate revenue generator, especially for dying-on-the-vine print publication which owns one of the largest for-profit universities in the country (WaPo which owns Kaplan): 1. pimp a testing-obsessed pro-Charter school staffer at NGO non-profit to be schools superintendent for your new young capital city mayor; 2. bastardize your editorial page to campaign for new superintendent to implement rigid testing regimes; 3. use student tests to fire only public school teachers, not Charter school teachers; 4. fire veteran public school teachers to destroy union; 5. editorialize in favor of cap city mayor who defends union-busting school superintendent; 6. endorse cap city mayor for re-election several months earlier than ever before; 7. assign White House (WH) & Democratic Party election lawyers Perkins Coie to assist cap city mayor in disrupting counting of ballots; 8. assign WH PR genius to advise cap city mayor how to win re-election; 9. ignore all statistical science published by your own columnists & on your own website showing bankruptcy of rigid testing regime misused primarily for firing teachers; 10. take $400 million away from Republican governor of NJ for minor errors in Race to the Top application; 11. give millions of Race to the Top dollars to cap city on eve of primary election; 12. have your federal Secretary of Education appear on GOP-leaning network talk show along with local school superintendent less than one month before local primary election for cap city mayor, to endorse and praise cap city mayor's Race to the Top racer; 13. make sure cap city mayor stops council from banning vote-buying; 14. start buying votes as soon as early voting begins if not before; 15. spend $200,000 per day on broadcast ads for cap city mayor in four days before primary election.