In the coming weeks, in honor of Earth Day and every day green living, KB the Car-free Crafter will be sharing her secrets to living car-free as a crafter with a busy agenda.

Anyone who has ever applied to Crafty Bastards knows how fierce the competition can be. Last year’s show got 400 applications for 100 spots! That said, don’t be afraid! Ok, be a little afraid, but don’t be so terrified that you don’t try. As a veteran Crafty Bastard, I always get asked for application tips. I decided that it would also be cool to ask former and current Crafty Bastards judges for their thoughts. Lucky for you, I am not going to charge for this advice. Instead, here it is, totally 100% free!

There are two main components to the Crafty Bastards application. Vendor statement (only 300 characters!) and photos of your work. But before we can even get to these things, the first thing that you need to do to get into Crafty is to make something interesting. I can’t stress this enough. If you are new to crafting and think you have a brilliant idea, totally Google it. There might be 10 other people making the same thing and if this is the case, you need to make sure you can put your own spin on it. That said, having a very distinct brand identity is also a really good place to be when you start applying to shows. So, step 1. Know who you are and make something awesome. Easy.

Step 2: Vendor Statement.

If you know who you are and make something awesome, your vendor statement shouldn’t be too difficult. You only have 300 characters to work with, so this is the hard part. Let’s break down my vendor statement from last year:

Tina Seamonster silk screens shirts and cards in small batches at her kitchen table with a Print Gocco. She is inspired by her life as an urban mom of twins in DC. Her designs are mostly about overcoming fears (of zombies, etc!), dealing with stress and living life with humor above all else.

The first thing that I do in my vendor statement is establish my brand identity. This is who I am. Then I immediately tell you what I make and how I make it. One former judge thinks that explaining how you make your items is very important. He says: “One tip that I have is to explain, explain, explain. We received more than a few applications that didn’t really specify the crafter’s role in their work. For instance, if you sell screen-printed shirts, explaining that you draw your own art, burn your own Gocco screens, source your own t-shirts from Africa, and hand mix your own inks from natural pigments is much better than leaving it up to the judges to guess. ‘Cause they just might assume you sent an image to the screen printer and — viola — 2 weeks later 400 shirts show up. And that isn’t gonna win you fans. Explaining why you’re all DIY is good.” Obviously you can’t explain all of that in 300 characters, but you get the point!

So, I explain first who I am, then what I make and how. Next I tell you where I am coming from. This might not matter for everyone, but for me, my crazy lifestyle as a twin mom living in the city is key to what I do, so I mention it. If your crazy lifestyle as a traveling lion tamer is important to your handmade flutes, then let us know! And lastly, I explain the style and subject matter of my work. This is not at all a hard and fast rule to creating the perfect vendor statement. We all have our own style. Maybe your statement will be funny or provocative or memorable in some other way. Just make sure you make every word count!

Step 3: Photos.

The dreaded photos. I hate this part. I truly do. But it is so so important. My first advice is to former Crafty Bastards. Send new photos. Don’t assume that because you got in last year or every year that you can send old photos. I nearly made this mistake a few years ago. Don’t do it! As much as you love or are still selling a million of the same items from last year, do try to show something new. That said, former judge Liz of Trees can say the rest better than I can:

First off, and I can’t stress this enough, submit bright, clear photos of your work! Judges look at hundreds if not thousands of photos when jurying a show. Not only do you want your work to stand out, you don’t want to contribute to their eye strain! You are being judged by your submissions and if the judges can’t see how great your work is because the photos are too dark or too fuzzy, you won’t get into the show. Also, if your work is highly detailed with say 10 different decorative stitches on a skirt, make sure this comes through.

Second, show variety in your work. If you make hand-knit scarves as well as kitten booties and iMac cozies, send in a photo of each so the jurors can see the breadth of your work. Don’t just send in three separate photos of scarves.

Third, I’d recommend showing your work in action. If you make pottery, take a photo of someone enjoying a steaming cup of cocoa in a hand-thrown mug or if you make pillows, take shots of them on a couch or with your cat napping on them. It gives the viewer context.

Fourth, inject your personality and style and vision into your photos. If your craft consists of making fun, irreverent clothing, take photos of people wearing the clothes doing fun, irreverent things! If your artwork is somber or goth or melancholy, take your oil paintings to a cemetery on a cloudy day and stage a photo shoot.

Thanks Liz!

A few more photo tips. If you make shirts for the whole family, I suggest that you show that in your photos. Many indie crafters only make shirts in standard sizes. But if you make stuff for plus sizes, as well, try to convey that in your photos. If you make stuff for babies and kids, too, make sure you have a whole family wearing your gear. You don’t need models, just use your family!

Rather than just taking a photo of your stuff on the kitchen table (dude, I have totally done this before), create a memorable world with your photos. Spooky Daddy did this last year with his army of skull bunnies. He was also bold enough to include himself in one of the photos. This makes sense for him because HE is his brand. Smart move and awesome if you can pull it off.

In the end, you do not need professional photos. All you need is good light, interesting backgrounds and a little imagination.

Hopefully I have made the application process a little less scary. Please leave your own tips or questions in the comments. All questions will be answered! Good luck!

And if this didn’t help at all, you can still check out last year’s vendor gallery if you want to see more photos or read more vendor statements.

Tina Seamonster blogs her life and craft at http://www.ilikeseamonsters.com. She is a veteran of all four Crafty Bastards shows. She thinks that unicorns whine too too much.

Organizing a craft event? You’ve got your venue squared away, and now you’re ready to squeeze in as many vendors as you can..and not just any vendors, RAD vendors that make awesome stuff.

I organize a monthly outdoor craft market and have found some interesting ways to ‘tap into’ the craft community and get a lot of responses to our calls for crafters. Here is a step-by-step guide:

• First, you need to have some sort of web site for the event. It’s important to have a place where prospective vendors can easily get information on the show, how to apply, and how to contact you with questions. This can either be a page on your existing web site, or if you don’t have a web site, you can start one easily in minutes using Blogger or Wordpress (both are free!). Here’s an example of a blog my friend Moira of Bookish Lady put together for her Valentine’s Day themed craft event:Crafts and Kisses
• Once that’s ready to go, you’re ready to start posting. A great place to start is IndieCraftShows.com. This site is a great, free resource for crafters and organizers alike. It’s easy to create a login and start posting the call for everyone to see.
• Trade publications are another way to go. There are hundreds of magazines that focus on the craft industry. One that I’ve had luck with is The Crafts Report. For $25 you can list your show in their online ‘craft show finder’ and reach vendors on a national level.

Looking mostly for local artists? Here are some more easy (and free!) ways to find artists in your area:

• Craigslist…ahh, the neverending free resource that now reaches people in all nooks/crannies in the US and beyond! On Craigslist there are a couple of categories you could post your call in. Post in the ‘Artists’ section of the community bulletin board, or under ‘Creative Gigs’ in the employment section. Craigslist now allows for pictures and hyperlinks so you can really trick out your call and make it look appealing.
• Your local paper: A lot of local rags offer free or very affordable classified advertising for arts and events. Check out your favorite
  local newspaper and see about their online and print classifieds. If you’re in the DC area, the City Paper has their Crafty Bastards classifieds section which is free and has become a ‘go-to’ place for crafters and craft show organizers alike.
• and my new favorite way to find vendors in my region is Etsy. Etsy now has a ’shop local’ feature that allows you to search for artists by city + state. For my upcoming craft event, I did searches for DC, MD and VA and then contacted artists who had work I liked. You need to have an Etsy account to contact the crafters, but it’s free and easy to set up.

By following these steps you’re mailbox will be flooded with tons of applications from near and far, and your indie craft event is sure to be packed with cool vendors selling the hottest handmade products!!

Here are some of the vendors I found for my market using these ‘tactics’…(I’m gonna be broke by the end of the summer):

For the full list of 2008 Ballston Arts & Crafts vendors (which just posted yesterday!) check out our blog: ballstonarts-craftsmarket.blogspot.com.

If you build it, they will come!!

xo, kristina

kristina bilonick is a dc native and fellow craft-addict, cooking up only the finest from her downtown dc studio. www.kristinabilonick.etsy.com

Hi, Sarah Levine here. I’m the newest edition to the Crafty Bastards Blog and work at Pyramid Atlantic Art Center in Silver Spring as the Office Manager/Publicity Coordinator. Pyramid Atlantic is a non-profit contemporary arts center dedicated to the creation and appreciation of hand papermaking, printmaking, digital arts, and the art of the book. We have extensive studio space that artists can rent as well as workshops, residencies, and a beautiful gallery. We invite artists from all different backgrounds to check out these traditional art forms and use them in their own contemporary work. Find out more about what we do at http://www.pyramidatlanticartcenter.org

I started working at Pyramid Atlantic in January and am exploring all the art forms we offer. But up until last week, my closest experience in the Papermill was my mini dachshund peeing on the floor. Luckily Gretchen Schermerhorn, my co-worker and director of the papermill is forgiving of pups and an excellent teacher. Along with some fun classmates, I took Gretchen’s “Hollander Beater Unveiled” class where we learned how to make a variety of pulp, pull paper sheets, and press them.

After learning about different fibers and some background on papermaking we prepared to make a cotton rag pulp. We cut up orange, red, and white fabric into 1″ pieces, a pound total, which is a lot of cutting! I will skip the explanation of how exactly the Hollander Beater works because it’s somewhat extensive and it’s been a long day. So dot dot dot, after about 1/2hr in the Hollander beater we took it out and strained the pulp. Next we “pulled” the pulp through deckles/moulds (often made from picture frames). It was really fun and a bit wet and I think the whole class enjoyed the feeling of dipping our hands into vats and pulling sheets. I am excited to see how the different sheets come out. The class used about 4 different types of fiber to make our pulp. The different types of fibers and the length of time that they are beaten leads to a variety of paper thickness and appearance. Some of the pulp was thinner and very difficult to work with, sticking to the mould, but produced beautiful translucent paper. There was a bunch to clean up but we all pitched in and got it done.

Since I’m among crafters I probably don’t have to explain why someone would want to take the time and effort to make their own paper when they can just buy it. Even though computers and the digital age has done away with lots of paper, when you think about it, paper has been very essential to society. We record our history, beliefs, hatreds, loves, cures, stories, etc on paper. Even though I recycle like a fiend, I gotta have my paper and am not a fan of digital books and I don’t keep my diary on-line. There will always be something special about the tactile experience of books and written letters, and making your own paper makes it even more unique.

Don’t like the New Wave label? Here’s your chance to help define and shape the future of the handmade movement. You may recall my excitement last April after attending the first ever Craft Congress in Pittsburgh, PA. Craft Congress is back and will take place in craft-friendly San Francisco! From CraftCon.org:

We’d like to invite you to attend Craft Con 2008, a business development conference for the craft community. This remarkable gathering of leaders and organizers in the evolving craft and design movement will be held in San Francisco April 4-6. Last year’s Craft Congress was the first event of its kind, bringing together an amazing group of craft promoters from all over the country and as far away as England to network, share ideas, and discuss the future of the resurging movement.

Craft Con 2008 heralds huge growth for the project, bringing together event promoters, internet entrepreneurs, authors, store owners, craft teachers, and businesspeople to network, talk about the future of craft, and strengthen the community’s voice. With the explosive popularity of countless craft-related business ventures, the crafting world is poised to keep getting bigger and better - the question is, where do we want to go from here? This is our chance to help shape the future of the handmade movement and its place in society - we hope you’ll join us!

The cost of attending the event is $150/person, which includes a tour of San Francisco April 4th, meals and sessions April 5th and 6th, and a gala event the evening of April 5th where conference attendees will get to experience the unique culture of the San Francisco arts scene.

Hurry up and fill out an application to attend before the 250 seats available for Craft Con 2008 are filled!

If you are currently a seller on Etsy.com or are thinking about setting up shop, you will be interested in their new Cooperative Advertising Program.

For me, I have always been afraid to buy my own ads in national magazines because the price just seems too high for such a small space to show off my work. So Etsy is trying to help sellers out by securing advertisements in magazines like Bust, CRAFT and Mary Engelbreit’s Home Companion. Here are some important points from their announcement:

• Etsy will purchase ad space in various magazines, cover half of the cost, and design the ads.
• Etsy Sellers are able to purchase spots in the ad at the discounted rate.
• You will get to display your shop name, an image of one item, its price, and its category.
• The limit is one spot per seller, per advertisement.

The first opportunity for a space in the Bust ad sold out in 6 seconds! The next ad will appear in the May issue of CRAFT and is on sale on Thursday, February 21st, 2008 at 3:00pm EST. 36 spots will be available to sellers at a price of $50 each.

My advice if you do plan to buy a space is to make sure you pick a spot in the right magazine and that you put your best photo forward. You wouldn’t want to pay $50 for a spot and send a bad photograph of the wrong item for that publication’s demographic. So, do some research and know your customers!

Upcoming opportunities are:

– Mary Engelbreit’s Home Companion, spots go on sale: Monday, March 3rd, 2008, 30 Spots at $75 each

– Venus Zine, spots go on sale: Thursday, March 27th, 2008

Visit the Storque article for more information on this program (including where to go to buy a spot!).

Oh course, this is only for people who currently have an Etsy shop, so what are you waiting for?

Tina Seamonster blogs her life and craft at http://www.ilikeseamonsters.com. She thinks you are rad.

If you have been looking for a really cool show to sell your handmade goodies at in February, you are in luck! Crafts and Kisses, a Valentine-themed craft fair in Washington, DC, is looking for a few more vendors.

The fair will take place on Sunday, February 3rd, from noon to 5pm. The location is the Josephine Butler Parks Center, a gorgeous old mansion right next to Malcolm X/Meridian Hill Park on 15th Street NW. It’s situated a few blocks from both the Columbia Heights Metro and the U Street Metro.

This fair will feature 30 to 40 vendors, entertainment, edible treats and drinks. You are welcome (and encouraged) to make Valentine or even anti-Valentine themed crafts, but this is not required. BUST magazine is a media sponsor and will help to market the event.

For information about becoming a vendor at the fair, just email Moira or check out the website at http://craftsandkisses.wordpress.com/

The list of vendors already signed up is impressive! Check it out:

Vendors

* 60 bugs
* 8th Street Soap
* Amplifiche
* Art School Dropout
* bLuGrn Design
* bookish lady
* Bookwyrms
* Charming Vices
* De*Nada Design
* Erica Burns Designs
* Had Matter Art
* Imogene
* Jenafusion Fashion Accessories
* Karen Jabo
* Kristina Bilonick
* Leah Sturgis Jewelry Art
* Magpie DC
* Manatea Party
* Patch Ink Designs
* Peacock Blue Design Studio
* Penelope’s Spa
* Pile of Craft
* Raygun Robyn
* REALM Jewelry
* Rebound Designs
* Red Prairie Press
* Resurrecting Victoria
* The Devil Made Me Do It
* Tina Seamonster
* Trees
* Woolarina

Crafty Bastards was crazy fun! Huge thanks to all the amazing vendors for their hard work and fabulous craftertise!

The Washington City Paper would also like to thank Marie Reed Learning Center, the fabulous entertainers, the generous sponsors- Scion, Stitch DC, Adobe, Paper Source, Whole Foods, Avatar Wellness, Pinz-N-Needlez, The Dog Spot, the yummy food vendors- Carmen’s Italian Ice, Cake Love, and Sticky Fingers and the dedicated City Paper staff that made the day such a success.

Big yummy thanks goes to Craft Magazine for providing the sweet treats for all our crafty vendors. CRAFT is dedicated to the renaissance that is occurring within the world of crafts, and carries the torch of the DIY spirit by sharing stories and resources from the exciting independent crafting community.

Huge thanks as well to Etsy which hosted how-to workshops all day long at Crafty Bastards. ETSY is THE place for DIY makers and shakers to buy and sell handmade goods, and network within the ever-growing indie craft community. Check out ETSY for all your shopping needs this holiday season, and get in the crafty-know with The Storque.

Hey, check it out! Crafty Bastards is on the Etsy Storque!

The Crafty Crew is super-duper excited to have Etsy Labs hosting the workshops at Crafty this year. Sounds like they have lots of goodies in store. From the Etsy Storque:

Etsy will be set up with an exclusive tutorial display (find us on the tennis court) and will be leading tutorials throughout the whole event including:

* How to make a pincushion
* Making boxes from recylcled papers
* Making your own envelopes

So stop by, say hello, make something, tell us your Etsy story and get some sweet promo merchandise while your there (rumor has it the Etsy booth always gives away the best free promos at Craft fairs…wink wink).

Don’t miss out! Enough said.

Etsy hosts a full day of hands-on how-tos to get you crafting in no time!

11am Knitting with Stitch DC

12pm Bookbinding with the Paper Source

1pm Food as Art with Whole Foods

2pm Puppet Manipulation with Washington Action Group

ALL DAY! Etsy Labs! Make your own pincushions, boxes and envelopes! Plus learn how to fuse plastic bags into fab new finds! Hooray for Etsy!

Get details here and on page 91 of this week’s City Paper.