Posts Tagged ‘washington redskins cheerleaders’
Cheap Seats Daily: Could Car Wash Contest Be Snyder Punishing Redskins Cheerleaders for Promoting Rival WJFK?
Another day, another update on Dan Snyder's Cheerleader Car Wash Sweepstakes. Another chance to run that fab/yucky photo from Snyder's WTEM promotion, the one that's sucked in some of the most brilliant minds in new media to our humble comments section.
Seems Snyder doesn't really care who he jumps in bed with these days. His partner in the contest, which forces Redskins cheerleaders to put down their pom poms and pick up sponges and go service his radio station's 25-54 year old male demo, was a sponge company called SpongeTech Delivery Systems, Inc.
Well, just as the cheerleader pride giveaway was heating up, Snyder's ally gets nailed for all sorts of alleged shadiness by federal regulators: The Securities and Exchange Commission suspended trading on SpongeTech stock this week because of sketchy reports and non-filings of required documents.
(AFTER THE JUMP: SpongeTech's the Six Flags of the sudsy set? SpongeTech's so messed up it makes Snyder look like a fab businessman? Are Redskins cheerleaders being punished? Is WJFK punishing WTEM in the ratings? Can Mike Wise punish Tony Kornheiser? Is Anacostia/Eastern the Good Counsel/DeMatha of crumminess?)
Cheap Seats Daily: How Bad Is Dan Snyder Pimping the Redskins Cheerleaders?

"How would you like to see the Redskins take on the Cowboys? --- AND have the Washington Redskins Cheerleaders soap up and scrub down your car???"
Well? How would you like that?
Check out that ad!
It appears on the Web site for WTEM, Dan Snyder's sports talk station, to promote the latest listener contest. Top prize will bring the Redskins cheerleaders over to wash your car.
Kinda yucky?
The radio ads are just as outrageous, with panting males and all sorts of breathy talk of scrubbing and rubbing. The campaign is also just the latest evidence of Snyder's thing for cheerleaders. He took over the Washington Redskins Cheerleaders shortly after buying the team, and has increased their role in his global marketing scheme ever since.
The car wash campaign marks a new level of subservience for the Redskins Cheerleaders, and cheerleaders in general. The message is: "Put down your pom poms and grab a sponge!" That tells the world that Snyder can force his troupe to put on something skimpy and service Joe Sixpack.
Basically, Snyder's pushing a Madonna/Whore image for his cheerleaders.
Well, minus the Madonna.
(AFTER THE JUMP: More on the Redskins cheerleaders? Snyder is being called "Lord Farquaad"? PhotoGate update: Snyder really did censor Dan Steinberg? Isn't the Leonsis worship getting outta hand? Guaranteed Win Night proves AGAIN that it's a sure thing? Remember "The Sure Thing"?)
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