WaPo Stepping Up Coverage of Weddings
Newspapers these days are always having trouble monetizing their coverage, and that's been a big problem at the Washington Post. If you're an ad rep, after all, how do you peddle, say, investigative coverage of the treatment of soldiers at Walter Reed Army Medical Center? To whom do you pitch even the Chandra Levy series?
Well, good news for those ad reps now. The Post is looking for a weddings reporter. Soaring profits are sure to ensue! Memo after jump.
Style is seeking a reporter to help launch a new feature covering local weddings (a/k/a the Sports page for women). We've got some ideas on how this might work, but want to get a reporter involved from the beginning in conceiving this new part of our coverage. We've got some ideas on how this might work, but want to get a reporter involved from the beginning in conceiving this new part of our coverage. Of course, we want this feature to have a strong interactive component, so we'll be asking anyone interested to write a memo outlining her or his ideas for both print and online. Our strong preference is to fill this position with an internal candidate.
Interested? Please see Steve Reiss, Deb Leithauser or Peter Perl by April 13.
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4:43 pm
Weddings are "the Sports page for women," because real sports are not for women. No, women keep score in life by meticulously calibrating size of cake / success of fiancee / gold leaf on invitations.
Who needs a business section when you've got an interactive local wedding feature?
5:11 pm
I expect box scores, and player stats if it's not their first wedding.
6:27 pm
Yeah, I want some wedding agate.
6:54 pm
OK - if they cover the renegade Mormon marriages of 60 year old men & 14 year old girls as a fifth wives, & the Moslems who take five wives. Otherwise, who cares. It's just more masturbation disguised as news.
Man bites dog is news. Dog bites man? No, not news.
2:26 pm
SPORTS PAGE FOR WOMEN?? Is this serious? This is what the Post thinks of me??
Grrrr.