Summer Festivals, Brought to You By…
Decades from now, highly selective business schools will devote whole semesters to the flawless understanding of cross-platform brand synergy that is this year’s Sweetlife Festival at Merriweather Post Pavilillion, put on by local eco-friendly salad chain Sweetgreen. Never mind that fans will have to guzzle gas driving to Columbia, Md., for the show: It’s a [...]















